Resources

Playbooks for orchestrated advertising.

Perspectives, case studies and practical guides from the AdTRUE Global team and the brands we work with — built for operators, not generalists.

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Two collections, curated by operators running real plans.

Insights

Essays, analysis and practical playbooks from the AdTRUE Global team.

Case studies

Real campaigns, real outcomes — across DOOH and retail media.

FAQ

Minimums, timelines, data handling and billing — grouped by who is asking.

Featured stories

L’Oréal × TikTok advertising campaign case study
L’Oréal × TikTok · Programmatic DOOH

Bringing L’Oréal × TikTok into everyday spaces.

A programmatic DOOH campaign paired real-world screen placements with a brand lift survey.

  • Programmatic DOOH activation
  • Brand lift survey
OMO · Programmatic DOOH

Reaching rural audiences through location.

OMO used a location-based approach to bring campaign creative to rural audiences.

  • Location-based planning
  • Rural audience focus
  • Retail screen placements
OMO advertising campaign case study

See orchestration in action.

Tell us about your campaigns — we'll show you what one connected plan looks like.

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